In a world dominated by increasingly fast-paced content, is there still room for stories that require time, attention and depth? Jacopo Semprini, documentary filmmaker, author and content creator, certainly believes so. 

"Communication is also a responsibility," Semprini explains, pointing out that social media has dramatically expanded the ability to reach audiences, but also increased the importance of choosing words carefully. While vertical videos have become an essential part of modern communication, he believes documentaries and long-form content still have a fundamental role to play.

The turning point in his career came with "Bryan – The Race of a Lifetime", a documentary about Bryan Toccaceli, a former motocross rider from San Marino. What began almost by chance became a life-changing experience, as Semprini spent a year alongside Bryan, developing both professionally and personally.

Today, Semprini is looking ahead with a newly established production company and the ambition to tell new stories, including those beyond motorsport. His guiding belief remains clear: the quality of storytelling is not determined by its length, but by its ability to connect with people.